NEW: Lectures on a variety of financial management, business strategy, and economic subjects for business owners, aspiring entrepreneurs, and investors.

About Us

A thorough understanding of history can often help limit the number of errors a business operator or investor may make. As important as it is for us to learn from our mistakes, it is far less costly to learn from others’ mistakes. Many of the posts on this site are historical essays. We hope our readers derive as much value from studying this material as we have.

Cognitive biases are the mental filters we all have which can keep us from making rational decisions. Such biases lead even the savviest investors to make costly financial mistakes. We can never eliminate behavioral errors, but we can become more aware of our biases and attempt to mitigate their impact.

Charlie Munger, Vice Chairman of Berkshire Hathaway, used the term “latticework of mental models” in a speech at USC in 1994. According to Munger, integrating ideas from various disciplines will help investors avoid being a “one-legged man in an ass-kicking contest.” We concur.

Investors are better served focusing on underlying business fundamentals than stock prices.

Such business case studies offer invaluable lessons for investors and business professionals.

Our Team

Skip to content